Mumbai, Dec 31 : The makers of director Varun Reddy’s upcoming youthful entertainer Psych Siddhartha, starring Shree Nandu and Yaamini Bhaskar in the lead roles, have announced that the film will be screened with tickets priced at ₹99.
The decision, announced by Suresh Babu’s production house, which is presenting the film, comes amid concerns over declining theatre footfalls, particularly for small-budget films. The producers said the move is aimed at making cinema more accessible and encouraging audiences to return to theatres.
Speaking about the initiative, the producer cited recent examples such as Raju Weds Rambai and Little Hearts, noting that small films in other languages have found success with audiences. Expressing confidence in Psych Siddhartha, he said the film has been presented in a fresh and engaging manner by director Varun Reddy.
“If the film is good, audiences will definitely watch it. Keeping that in mind, we have fixed the ticket price at just ₹99,” the producer said.
Psych Siddhartha is produced by Shree Nandu and Shyam Sunder Reddy Thudi, with backing from Rana Daggubati’s Spirit Media. The film features cinematography by Prakash Reddy and music composed by Smaran Sai. Lyrics have been penned by Kasarla Shyam, Niklesh Sunkoji, Manoj Kumar Juloori, Ashok Anand and Varun Reddy, while Prateek Nuti serves as the editor. Costume design has been handled by Priyanka Rebekah Srinivas.
Apart from the lead pair, the cast includes Narasimha S, Priyanka Rebekah Srinivas, Sukesh, Wadekar Narsing, Bobby Ratakonda, Sakshi Atree Chaturvedi, Mounika and Pradyumna Billuri.
The youthful entertainer is set to hit theatres on January 1 as a New Year release.