Indian Sarees Steal the Spotlight at New York’s Times Square

NEW YORK, Aug 25: New York’s iconic Times Square turned into a vibrant celebration of Indian heritage as women and girls from the diaspora showcased an impressive range of sarees representing the country’s rich textile traditions.

The third edition of ‘Saree Goes Global’, organised by New York based philanthropic organisation Uma Global, was held at Times Square on Sunday in partnership with the Consulate General of India in New York.

Participants appeared in sarees featuring intricate embroidery, paintings, embellishments and traditional weaving techniques. The collection represented several regions of India, including Assamese handlooms, Lucknow’s Chikankari, Banarasi silk and Kanjeevaram sarees.

The gathering combined fashion with cultural expression, with participants waving Indian flags, dancing, taking photographs and exchanging stories about the traditions and craftsmanship associated with their attire.

In a message read at the event, New York Governor Kathy Hochul praised the initiative as a celebration of women contributing positively to communities while expressing pride in their heritage. She also described Uma Global as an important organisation supporting women, minorities and business professionals.

Rajlakshmi Appasaheb Kadam, Consul Trade at the Consulate General of India in New York, described the saree as a living representation of Indian art, traditions and the craftsmanship of generations of weavers.

She highlighted the garment’s long history, from its roots associated with the Indus Valley civilisation to contemporary designs that combine traditional textiles with modern silhouettes.

Kadam also pointed to the saree’s versatility and sustainability, noting that it continues to be worn by women at weddings, workplaces and international events.

The programme also recognised women for their professional accomplishments and contributions. Among those honoured was Shaila Rizvi, an interior designer and Creative Director of Bungalow, the New York restaurant associated with Michelin-starred chef Vikas Khanna and restaurateur Jimmy Rizvi.

Mysha Rizvi, Guest Relations Manager at Bungalow, was also recognised for her contribution to the restaurant’s hospitality.

Uma Global President Dr Rita Kakati-Shah said the participation of men in traditional dhotis added another dimension to the celebration. She said the initiative was intended to promote confidence, heritage and a sense of connection while creating a space where different communities could celebrate culture together.

Dilip Chauhan, Deputy Chief Business Diversity Officer and Senior Advisor for MWBE Business Opportunities at the New York City Mayor’s Office, also highlighted the importance of creating opportunities for people from diverse backgrounds.

The event featured music, dance and a colourful ramp walk showcasing regional textiles and different saree drapes. Performances by Dance X Studio, live music, flute and dhol added to the festivities.

A flash dance led by celebrity choreographer Jayshree Srikanth and Dance X Studio dancers became one of the programme’s major attractions, with participants and members of the public joining in at Times Square.

The ramp walk, led by Host Committee member Garima Agrawal, brought together sarees representing India’s varied weaving traditions, fabrics, craftsmanship and regional styles.

The celebrations concluded with the signature Saree Walkathon through Times Square, bringing together participants, families and supporters in a display of cultural pride and unity.

Dr Dipti Jain, founder of the Saree Goes Global initiative in the UK, said the saree offers a meaningful platform for communities to celebrate their shared heritage and strengthen their sense of belonging.

Uma Global works to empower youth and women through education, leadership development and cross-cultural initiatives.