Music Industry Sees Indie Surge as New Artists Break Into Mainstream
Independent musicians gain traction through social media and streaming platforms
Mumbai, Apr 5: India’s music landscape is witnessing a strong rise of independent artists, with many gaining nationwide recognition without traditional label backing. Digital platforms and social media have become key drivers in promoting fresh talent and connecting them directly with listeners.
Music experts say the indie wave is reshaping the industry, allowing artists to experiment with styles and languages while maintaining creative control. Several independent tracks have recently topped streaming charts, signaling a shift in audience taste.
The growing popularity of live gigs and music festivals is further supporting this ecosystem, giving emerging performers more visibility and commercial opportunities.
