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Jammu makes way for Urban Cruiser Taisor


Jammu | 25th June 2024: Shree Toyota proudly unveiled in Jammu the All-New Toyota Urban Cruiser Taisor, a dynamic addition to Toyota’s robust and versatile SUV line-up in India, offering a sense of prestige derived from the modern styling, cutting-edge features and advanced technologies.

The event was graced by esteemed dignitaries including Mr. D.K. Batra, Director, Batra Brothers Pvt Ltd, Mr. Sahil Gupta, GM Sales, Shree Toyota, and bank officials.

Speaking on the occasion, Mr D.K. Batra said, “The URBAN CRUISER TAISOR is an exceptional addition to our vehicle line-up, offering a sense of pride associated with Toyota’s SUV legacy and establishing new standards in the Indian automotive industry.”

“A perfect choice for Indian customers and their evolving lifestyle preferences, the URBAN CRUISER TAISOR has been priced at Rs 7.73 lakh onwards and is available in exciting single and dual tones such as Sportin Red, Lucent Orange,” stated Mr Sahil Gupta.

The stylish aerodynamic exterior and refreshing premium interior boast of premium front grille with chrome garnish, sleek sloping roofline, 16” machined alloy wheels, all-black painted alloy wheels (for S+ and G variants), Connected LED Rear Combi lamps, shark fin antenna, sporty rear skid plate, sporty roof rails, body cladding on wheel arches and side doors, High mount stop lamp integrated with the roof-end spoiler along with UV cut glass, dual-tone dashboard with silver metal finish accents, Premium fabric seats and flat-bottom leather-wrapped steering wheel, 60:40 split rear foldable seat arrangement, Height-adjustable driver’s seat, enhanced bootspace, sliding front and armrest with storage, and more elevating the overall SUV experience.

The Taisor raises the bar of convenience and connectivity with an array of features such as wireless charger, paddle shifters, cruise control, keyless entry, smart engine push-start/stop system, electrically adjustable and foldable ORVMs, all-door power windows with anti-pinch technology and fast USB charging points, Toyota iCONNECT system, Head-Up Display, 360 View Camera, (9”) HD Smartplay Cast infotainment system, ARKAMYS Surround sound system with 6 speakers, wireless connectivity via Android Auto and Apple CarPlay, and Over the Air Update (OTA) updates.

Prioritizing overall safety, Taisor is loaded with advanced safety features such as Vehicle Stability Control with Hill Hold Assist & roll over mitigation, 6 airbags, Reverse Parking Sensors (with Infographic Display), ABS with EBD, Seat Belt Reminder (Driver + Co Driver + Rear), All 3-Point ELR Seat Belt, Rear Defogger, Anti-theft Security System, ISOFIX points for child seats, Security alarms, and alerts for Over Speed, Door & Lock Status, Battery, Headlamp and Hazard Lights.

It is available in three powertrain options: a 1.0L Turbo, a 1.2L Petrol and an E-CNG variant. The 1.0L Turbo engine, available with a 5-speed manual and a 6-speed automatic transmission, delivers 100.06 PS @ 5500 rpm with a segment-best fuel efficiency of 21.5* km/l for manual and 20.0* km/l for automatic. The 1.2L Petrol engine comes in a 5 Speed Manual Transmission and Intelligent Gear Shift (IGS), offering 89.73 PS @ 6000 rpm with fuel efficiency of 21.7* km/l for manual and 22.8* km/l for automatic. 1.2L E-CNG is available in a 5 Speed Manual Transmission, offering fuel efficiency of 28.5* km/kg.